In this session, Nicole Janeway of Data Strategy Professionals will present strategies for quantifying the value of your data assets. Data valuation is a crucial input into building a business case. It can help justify the development of data management capabilities and support the prioritization of data-related projects.  

Nicole will discuss a range of strategies for data valuation:

• Back-of-the-envelope math on benefits, costs, opportunities, and risks
• Market-based approaches such as valuing intellectual property and potential revenue from licensing
• Economic models in terms of spurring development and promoting the public good
• Dimensional considerations such as intrinsic value and potential business value

Along the way, Nicole will provide many case studies and pointers about how to increase the value of your organization’s data. All in all, the effort of measuring the value of data will help you transform the business’ perception of data from a cost to an asset. 

Speaker: Nicole Janeway Bills

As the founder of Data Strategy Professionals, Nicole Janeway has helped thousands of data professionals in their preparation for the Certified Data Management Professional (CDMP) Exam through email courses, notes, practice questions, monthly study sessions, and community. Nicole is a Data Strategist with a background in machine learning, as well as experience as a Commercial and Federal Strategy and Operations Consultant. She provided data science solutions and data strategy consulting to the U.S. government. She is proficient in Python, SQL, React, Node, and Express. Her business experience includes web and mobile development, natural language processing (NLP), cloud computing, statistical testing, pricing analysis, and ETL processes.