We've all been there. Explaining a data governance concept or even data governance itself to a host of different stakeholders, but not being able to build the bridge that makes the connection in their minds. What can we do? You're lucky if your stakeholders trust you blindly, but for the rest of us, we need a creative way to align the stars of our understanding. In our experience, what often does the trick is to educate others by comparing data governance concepts to something that they already know.

Come learn how to communicate more effectively. In this session, we’ll explore ways to talk about data governance that make it more understandable and accessible:

• The power of plain language and how it can build understanding and lower barriers
• Analogies and metaphors you can use to help explain complex topics
• Examples and use cases from a variety of data governance initiatives

Speaker: Shannon Moore

As a senior leader of Data Strategy and Governance at Daugherty Business Solutions, Shannon Moore partners with Fortune 500 clients to craft and execute breakthrough data strategies and robust data governance programs. With certifications in both CDMP and Prosci Change Management, Shannon integrates Organizational Change Management (OCM) best practices into data strategy and execution, helping organizations build buy-in for data initiatives.

Drawing on her background in writing, higher education, and executive coaching, Shannon is a dynamic industry speaker who uses her communication expertise to improve outcomes for complex data initiatives.