
Artificial Intelligence isn’t replacing data professionals—it’s empowering those who know how to use it. As the saying goes, “Your job won’t be taken by AI, but by someone who uses AI better than you.” The sooner you begin to use various AI capabilities, the more effective your data practices will be.
This program explores Generative AI (GenAI) through the lens of data management (specifically focusing this program on monetizing, data leadership, and data governance). Participants will gain a practical understanding of how GenAI amplifies human expertise rather than replacing it. Attendees will leave with actionable insights on integrating GenAI responsibly and effectively into their professional data management toolkit.
Whether you’re a data steward, architect, or governance leader, this session will show you how to leverage GenAI to elevate your practice and stay ahead in the evolving data landscape.
Speaker: Peter Aiken, Founding Director, VCU/AnythingAwesome

Peter Aiken, Ph.D., is an acknowledged Data Management authority, an Associate Professor at Virginia Commonwealth University, President of DAMA International, and Associate Director of the MIT International Society of Chief Data Officers. For more than 35 years, Peter has learned from working with hundreds of data management practices in more than 30 countries, including some of the world's most important. Among his 12 books are the firsts: making the case for data leadership (CDOs), the first focusing on data monetization and modern strategic data thinking, and the first to objectively specify what it means to be data literate. International recognition has resulted from these and a (pre-COVID-19) intensive worldwide events schedule. Peter also hosts the longest-running data management webinar series from Dataversity.net. Starting before Google, before data was big, and before data science, Peter has founded several companies that have helped more than 200 organizations leverage data–specific savings have been measured at more than $1.5B USD. His latest is Anything Awesome.
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