Business architecture and data management have long shared three unfortunate characteristics: an absence from long-term systemic thinking, executive sponsorship and funding, and underrepresentation in educational curricula. Collectively, these issues present a situation where business professionals end up stumbling upon these disciplines versus having them integrated into standard management practices. This webinar will discuss data’s role in today’s modern enterprise, business architecture’s role in realizing high quality, well-architected data, and data and business architecture’s combined role in maximizing the value of AI.

Speaker: Peter Aiken

Peter Aiken, Ph.D., is an acknowledged Data Management authority, an Associate Professor at Virginia Commonwealth University, President of DAMA International, and Associate Director of the MIT International Society of Chief Data Officers. For more than 35 years, Peter has learned from working with hundreds of data management practices in more than 30 countries, including some of the world's most important. Among his 12 books are the firsts: making the case for data leadership (CDOs), the first focusing on data monetization and modern strategic data thinking, and the first to objectively specify what it means to be data literate. International recognition has resulted from these and a (pre-COVID-19) intensive worldwide events schedule. Peter also hosts the longest-running data management webinar series from Dataversity.net. Starting before Google, before data was big, and before data science, Peter has founded several companies that have helped more than 200 organizations leverage data–specific savings have been measured at more than $1.5B USD. His latest is Anything Awesome.

Speaker: Whynde Kuehn

Whynde Kuehn is recognized globally as a highly sought-after pioneer, thought leader, educator, and advisor in strategy execution, transformation, and the intentional and sustainable design of organizations and business ecosystems enabled by business architecture. She has worked with an extensive array of organizations to build their capacity for end-to-end strategy execution, including Fortune 500 and global enterprises, governmental and non-profit organizations, social enterprises, startups, and cross-sector initiatives. 

Whynde is the founder and managing director of the global management consulting practice S2E Transformation, helping clients bridge the gap between strategy and execution and achieve their greatest visions for business and digital transformation in a practical, business-outcomes-focused way. She is co-founder, vice president, and academic chair of the Business Architecture Guild®, Principal Instructor for Business Architecture Associates, and a Fellow at the Institute for Digital Transformation. She is the author of the book Strategy to Reality and co-author of The Execution Challenge. 

Speaker: William Ulrich

William Ulrich is President of the Business Architecture Guild, President of Tactical Strategy Group, Co-Founder of Business Architecture Associates, and Cutter Consortium Fellow. A management consultant, Mr. Ulrich serves in the role of advisor, mentor, and workshop leader to corporations and government agencies worldwide. He is a thought leader in the fields of strategy execution, business and IT transformation, and business architecture. As a Business Architecture Guild® cofounder, Mr. Ulrich contributed significantly to the formation of the Guild’s Business Architecture Framework™. He serves as co-chair of the OMG’s Architecture-Driven Modernization task force, which publishes software analysis and metric standards. Mr. Ulrich has authored or coauthored several books including Legacy Systems: Transformation Strategies, Information Systems Transformation: Architecture-Driven Modernization Case Studies, and Business Architecture: The Art and Practice of Business Transformation. His radio show, the North Star, currently on hiatus, explored end-to-end strategy execution topics with a variety of industry experts.