Data discipline emerges when data governance, operations, and people work as one synergistic unit - taking organizations beyond traditional data management approaches. ExxonMobil, a complex multinational corporation comprising multiple large-scale enterprises under one corporate umbrella, faces unique challenges in executing digital transformation at scale. This real-world case study reveals how ExxonMobil navigates these challenges by implementing the 6 Behaviors of Successful Data Discipline.

Through the lens of ExxonMobil's journey, attendees will discover how to scale data discipline across historically heterogeneous enterprises efficiently and effectively. We'll explore two distinct transformation paths - corporate taxonomic transformation and business line folksonomic transformation - and provide practical guidance for successfully navigating each approach.

Speaker: Martin Obiozor 

Martin Obiozor is an architect for data management at ExxonMobil, where he has been instrumental in pioneering data discipline across the enterprise for over 25 years. As the first petascale data manager in the organization, he has successfully orchestrated data transformation initiatives across all production streams in oil and gas (Upstream, Downstream, Midstream, and Corporate functions). His groundbreaking work managing hundreds of petabytes of data has helped shape ExxonMobil's approach to enterprise-wide data management.

Drawing from his extensive experience in data engineering, governance, and digital transformation, Martin champions the philosophy that data is the lifeblood connecting people, processes, technology, and assets. His decades of expertise span petascale data management, master data management, metadata management, and data warehousing, giving him a unique perspective on scaling data excellence across a complex multinational organization.