How many people do you need to find, talk to, and wait on before you can access data? Through increasing data literacy, Lilly is reducing barriers to treating data as a strategic asset. This year-long internal effort focused on raising awareness, identifying learning opportunities, and fostering a data-driven culture. Key activities included a comprehensive data literacy survey to capture diverse perspectives, Data Literacy Day events, and a tailored curriculum with Lilly L&D. Extensive communication efforts, including internal social media campaigns and team presentations, significantly raised the profile of data use and related skills. By promoting a culture of data literacy, the initiative highlighted the importance of data and provided insights into common access challenges employees face.

This session will share our approach, key learnings, and the impact of our data literacy training curriculum.

Key points:

• Building a Data-Driven Culture: Discover methods to raise awareness and foster a culture that supports data-driven decision-making.
• Designing Effective Data Literacy Programs: Gain insights into creating comprehensive surveys, organizing impactful events, and developing tailored curricula.
• Effective Communication Techniques: Understand the role of extensive communication efforts, including social media campaigns and team presentations, in promoting data literacy.
• Overcoming Common Data Access Challenges: Explore the common obstacles employees face in accessing data and how to address them through targeted initiatives.
• Measuring Data Literacy is Hard! Join the discussion on defining outcomes and ways to measure them.

Speaker: Jason Preston

Jason Preston has a long history in technical areas (former COBOL programmer!) but found his niche in applying his learning and development experience. Currently serving as the Communications and Training Lead for Enterprise Data at Eli Lilly and Company, Jason is a seasoned professional with a rich background in learning and performance, privacy and data protection, e-marketing, and complex project management. He led the Data Literacy initiative, designing and executing a comprehensive global program. His ability to innovate in communications and outreach has driven significant engagement and traffic to data resources. Jason has also managed the creation and delivery of impactful presentations that increased awareness and understanding of Enterprise Data's offerings and strategic priorities. Fun Facts: Jason enjoys snowboarding and has recently started seeding parts of his lawn with wildflowers – feed the bees!